There were fabulous displays from leading brands: Intel, Asus, Panasonic TVs, Netgear, Cyberlink, Sonos, Lenovo and Turtle Beach.

The showcase is designed to provide an interactive demonstration and training opportunity for staff, new recruits and importantly, retail colleagues; and capitalises on the full digital connectivity story eg Netgear routers used to connect Asus notebooks together; Turtle Beach gaming headsets used for Panasonic TV demos; and Intel-powered base units used to showcase new Cyberlink software products.

Channel Advantage MD Richard Lipscombe comments: “We love putting together win-win-win situations where vendors are in the same room as retailers who are in the same room as staff. We’re hosting more of these showcases as the connected home story develops. Watch this space!"

If you are interested in finding out what opportunities Channel Advantage can offer for your brand, please contact Davinder Bhatti on dbhatti@channel-advantage.co.uk or call 01491 639100.

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We are delighted to announce that Channel Advantage's Intel Team was awarded Bronze in the category of Most Effective Retail Training/Mystery Shopping at this year's Field Marketing and Brand Experience Awards.

Account Manager Andy Boothroyd, along with Regional Managers Alain Brissimitzakis and Mike Downey (pictured) represented the team at the Grosvenor Hotel ceremony on Wednesday (5th October 2011) and were pleased to receive the award which had a shortlist of eight impressive agencies and clients.

The evening was hosted by Channel Advantage MD, Richard Lipscombe (pictured above sporting gold face mask) and celebrated with staff and guests of the company including, Maggie Zaboura from Zaboura PR (pictured with CEO Tony Hall and Sam Lane) and Victoria Satterly from Channel Assist.

To find out how Channel Advantage can help your company become an award-winning Client, contact richard@channel-advantage.co.uk